For Money-Losing Virgin Atlantic, the Pandemic Was a Surprise Opportunity


LONDON—For a lot of the journey business, the pandemic has been an existential problem. For Virgin Atlantic Airways, it was a chance.

Shai Weiss, who took over as chief government in early 2019, lower prices and laid off practically half the employees. He ditched Virgin’s cumbersome fleet of 747s and hit up traders for emergency money. The perennially money-losing firm launched new passenger routes throughout the Caribbean and Asia, and made cargo a central a part of the enterprise.