US firms can profit from Pakistan’s rising enterprise potential: ambassador


Pakistan Ambassador to the US, Masood Khan, has urged American traders to reap the benefits of a rising Pakistani market of 240 million and likewise use the nation’s strategic location for serving enormous markets of Central Asia, the Center East and North Africa,

“An enterprising center class and the rising wants of a creating economic system have created large alternatives for the enterprise neighborhood to ascertain in addition to broaden their companies and to reap dividends by fulfilling the prevailing unmet demand,” he stated throughout a gathering with senior executives of PepesiCo on the Pakistani embassy on Thursday, in keeping with a press launch.

PepsiCo senior administrators — Mohammad Khosa and Caroline Berson — whereas noting the success of their firm in Pakistan in drinks and meals sectors, stated that the nation was serving as an export hub for its manufactured merchandise to regional international locations like Afghanistan. The completed meals merchandise, made in Pakistan, have been additionally being exported to Qatar, Malaysia, and the Philippines, they stated. Khosa knowledgeable the ambassador that PepesiCo was making a yearly funding of $ 80-90 million in Pakistan, including that it will be enhanced and diversified.

Ambassador Khan stated that there was a necessity for higher coordination amongst stakeholders to showcase the success tales of the enterprise neighborhood within the two international locations. “Holding highway reveals and enhancing the frequency of enterprise delegation exchanges would go a good distance in selling higher linkages and enterprise networks and serving to the enterprise communities to discover accessible enterprise alternatives,” he stated.

Discussing the proposal of holding of road-shows in main US cities like New York, Washington D.C, Houston, Chicago and Los Angeles, Masood Khan underscored the necessity for higher collaboration amongst US firms working in Pakistan, the American Enterprise Discussion board, the American Enterprise Council and the US-Pakistan Enterprise Chamber. He assured all potential facilitation by Pakistani missions in the US. The PepsiCo executives, in keeping with the press launch, expressed eager curiosity in organizing highway reveals and exhibitions within the US and agreed to discover the probabilities of building liaisons with different companies and organizations.

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